John Paul Jones DeJoria (born April 13, 1944) is an American entrepreneur, a self-made billionaire and philanthropist best known as a co-founder of the Paul Mitchell line of hair products and The Patrón Spirits Company.
DeJoria spent two years in the United States Navy, serving on the USS Hornet. After that, he held a series of jobs including janitor, door-to-door encyclopedia salesman and insurance salesman.
DeJoria entered the world of hair care as an employee of Redken Laboratories. He was fired from this position, he claims over a disagreement on business strategies. In 1980, he formed John Paul Mitchell Systems with hairdresser Paul Mitchell and a loan for $700 and while living in a 20-year-old Rolls Royce automobile. DeJoria co-founded the Patrón Spirits Company in 1989, is a founding partner of the House of Blues nightclub chain, and has interests in Madagascar Oil Ltd.
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