Source: Me Next Magazine-Rajasthan Patrika (20-Oct-2018)

The inspiring rags-to-riches tale of Sarathbabu

Sarathbabu Elumalai is an Indian entrepreneur, social worker and politician. He is the founder and CEO of FoodKing.

Sarathbabu was born in Madipakkam, a suburb of Chennai, Tamil Nadu, India. He had four siblings and the family was supported by his mother Deepa Ramani, an Anganwadi worker. She also did various other jobs like making idlis, which Sarathbabu used to sell before going to school. Sarath did his schooling at Kings matriculation school. He completed his bachelors at Birla Institute of Technology and Science, Pilani. After completing his graduation, he worked for three years with Polaris. He did his masters in business administration from Indian Institute of Management Ahmedabad.


After completing his management education, Sarathbabu worked for 2 years. In 2006, he started Food King with a seed capital of ₹2,000 (US$28) for delivering food to institutions. As of 2011, it operates in 6 locations in India with an annual turnover of ₹80 million (US$1.1 million).

Awards and Recognition

  • Pepsi-MTV youth icon (2008)
  • Example to Youth Award (2008)
  • RITZ Chennai Youth Icon (2010)
  • CNN-IBN Award for Young Indian Leader (2011)
  • Honorary Rotarian
  • Honorary Alumnus, XLRI Jamshedpur

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